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Uniroyal® Tire and Money-Savings Expert Offer Free Advice and E-books
GREENVILLE, S.C. - (Feb. 25, 09) - As economic uncertainty continues to prevail, Americans are looking for aggressive ways to cut costs and trim their household budgets. That’s why consumer advocate and money-savings expert, Kimberly Danger, is continuing to inform Americans about easy ways to keep money in their wallets and afford items they value. Partnered with Uniroyal® Tire, Danger will offer a year-long series of advice and e-books as a continuation of the “More Mileage for Your Money” campaign. The e-books and frugal tips are available for free at UniroyalTires.com/moremileageforyourmoney. The series of four e-books will be released quarterly to the public during 2009. Danger will address the following topics: Tips for Financial Security in the New Year, advice for managing finances, getting out of debt as well as credit card and banking tips to save money; Pamper Yourself for Less, creative ideas for home-spa treatments, ways to manage stress and how to have a night out/in for less; Back to School, how to find school or dorm supplies on a budget; and Family Fun & Entertaining for Less, date night, eating out and entertaining at home/out on a budget. Danger will be giving television, print and radio interviews nationwide to reassure Americans that having fun doesn’t have to break the bank. “Finances may seem overwhelming, but taking small steps to save can help improve Americans’ well being,” said Danger. “Uniroyal and I both want to help families save so they can focus their money and time on the things they value most.” Uniroyal created the “More Mileage for Your Money” campaign in 2006 with a focus on helping consumers combat rising gas costs and other automotive-related expenses. With the assistance of Danger, the public service campaign has now expanded to include advice on a variety of other key budget items, as well as time management issues. “Uniroyal’s partnership with Kimberly is an expansion of our mission to provide good quality, affordable tires to drivers everywhere,” said Kaz Holley, Uniroyal brand director. “Saving money has never been more important, not just on tires, but in all aspects of life.” About Kimberly Danger: Danger is the founder of Mommysavers.com, one of the nation’s most popular internet destinations and online forums for financially-savvy consumers, especially young moms. She is also the author of “1000 Best Baby Bargains.” Her tips and interviews have been featured in national and local media across the country, including Parenting, Woman's Day, Redbook and CBS's “The Early Show.” About Uniroyal: Uniroyal Tire is one of the world's leading tire brands for passenger and commercial cars, pick-ups, light trucks, mini vans and sport utility vehicles. Dating back to 1892, Uniroyal Tire has developed a reputation for providing high-quality, affordable tires including its Tiger Paw® and Laredo® tire series. Uniroyal tires offer just the right combination of dependability, traction and grip in almost every weather condition, and come with one of the industry's leading warranties. Visit Uniroyal Tire online at www.UniroyalTires.com. Contact: Tonya Polydoroff (864) 458-4511 tonya.polydoroff@us.michelin.com Karla Comer (336) 819-6955 kcomer@trone.com |
